October 6th and 7th S.G. The head of the Department for Corporate Social Responsibility and Brand Severstal Natalya Poppel took part in the 4th annual scientific conference of the Higher School of Management of St. Petersburg State University-“Developing Markets 2017” in St. Petersburg.
The International Conference received speakers and guests from 22 countries. More than 150 reports on 17 sections were made at the conference, 7 special events took place, including the logistics breakfast, the exit meeting of the Committee on Corporate Social Responsibility of the Association of Managers, the Day of Social Entrepreneurship, round tables on the case and health care and workshop for scientific publications. All sections of the Conference “Developing Markets” and part of special events took place in English.
On the first day, a visiting meeting of the Corporate Social Responsibility of the Association of Managers in English on the topic on the topic: “To the responsible management of supplies chains” was held within the framework of the conference. Natalya Poppel presented the experience of Severstal in the field of responsible management of the supply chain in the context of corporate social responsibility.
“In accordance with the UN global agreement, the responsible supply chain is the management of environmental, social and economic consequences, as well as encouraging advanced management practice throughout the life cycle of goods or services. Severstal sees its responsibility in being a reliable partner for interested parties. The company leads a dialogue and builds relations with stakeholders on the basis of the principles of mutual respect and partnership, conscientious observance of obligations. At the same time, the company seeks to find the optimal balance between the strategic priorities of business development, the priorities of specific regions and local communities, as well as the interests and expectations of a wide range of social groups, ”Natalya Poppel commented on.
On the second day of the conference, one of the largest events was the “Day of Social Entrepreneurship”, in which social entrepreneurs from all regions of Russia, representatives of leading Russian companies and non -profit organizations took part. Here, Natalya Poppel shared the company's experience in the field of social entrepreneurship, told about the school of social entrepreneurship of the city development agency. And also about the joint project of the BF “Road to the House” company Severstal and Cherepovets State University - the Department of Social Entrepreneurship.

